Retail environment design — London’s iconic food and shopping destination

Project Overview
LMPP Studio collaborated with the team behind Old Spitalfields Market to enhance one of London’s most recognisable destinations through retail environment design, in-market communications and visitor experience.

The brief was to create a cohesive visual language that connected independent traders, boutique fashion and the buzzing food hall under one clear and compelling story. Our approach combined crafted typography, layered textures and contemporary signage systems to create an environment that felt both historic and fresh, honouring the market’s heritage while engaging today’s visitors.

Our Approach
In the heart of East London, Old Spitalfields Market has been a gathering place for over 350 years. Today, it continues to evolve, where heritage architecture meets artisan food, design and culture.

LMPP Studio helped refine the on-site experience through signage, environmental graphics and market communications, creating a more intuitive, welcoming and unmistakably Spitalfields destination.

Services
Retail Environment Design | Wayfinding & Signage | Print & POS Design | Art Direction | Photography & On-site Activation

A responsive, hyper-functional design system that creates structure in any format, on any platform. Layout and hierarchy can be restructured nimbly and efficiently. Old Spitalfields Market represents the frame, the underpinning, the substrate that supports and empowers the content, members and communities to thrive.

We use layout and an exaggerated indent, not just to convey a message but to imply space, creating a flexible floor plan.