LMPP Studio created the Maloccas & Co brand identity — bold modern typography and Italian-inspired emblem design for a contemporary dining concept.
 

Brand identity and restaurant design for Maloccas & Co — fresh, flavour-led dining with modern style

Our Brief
LMPP Studio partnered with Maloccas & Co to create a full brand identity for a modern, ingredient-focused restaurant built on bold flavours and relaxed, contemporary dining.
The brief was to design a fresh visual world that felt confident, welcoming and effortlessly stylish — reflecting Maloccas & Co’s dedication to quality, craft and great food served with warmth.

Brand Story
Maloccas & Co brings vibrant, flavour-driven dishes to the table, celebrating great ingredients and a sense of shared enjoyment.
We leaned into this ethos when building the brand: clean typography, a refined colour palette, and crafted graphic elements create a look that is modern yet approachable.

Menus, signage, packaging and interior touchpoints were designed to work seamlessly together, giving the restaurant a distinctive identity that feels premium without being formal — the perfect balance of everyday dining and special-occasion energy.

Services
Brand Strategy | Visual Identity | Logo Design | Menu & Print Design | Restaurant Signage | Packaging | Photography & Art Direction | Interior Branding

 
LMPP Studio crafted the Maloccas & Co brand story — blending family heritage with authentic Italian food imagery to build a rich, modern restaurant narrative.
“La Vera Italiana” brand graphic for Maloccas & Co by LMPP Studio — bold red banner featuring the restaurant’s authentic Italian positioning.
Collage showcasing Maloccas & Co’s Italian brand identity by LMPP Studio, featuring pizza photography, heritage date 1906, Italian phrase “Sono pieno come un uovo”, hand-made dough, and La Vera Italiana illustrations.
Set of bespoke scratchboard illustrations for Maloccas & Co by LMPP Studio, featuring an Italian village, Vespa scooter, vintage Fiat 500, lemons, tomatoes and peaches.

Bespoke Scratchboard Illustrations

Two Maloccas & Co street posters designed by LMPP Studio, featuring Italian scratchboard illustrations, vintage Vespa artwork, fresh pizza photography and bold red typography.
Maloccas & Co pizza box packaging designed by LMPP Studio, featuring Italian scratchboard illustrations, bold red branding and vintage-inspired La Vera Italiana typography.
Maloccas & Co brand identity featuring the La Vera Italiana scratchboard logo and modern red and grey colour palette, designed by LMPP Studio.
Maloccas & Co branded coffee cups featuring Italian scratchboard illustrations, vertical logo layout, and light blue pattern design by LMPP Studio.
Maloccas & Co branded paper bags featuring scratchboard Italian illustrations, La Vera Italiana logo, and red-and-blue packaging design by LMPP Studio.
Italian proverbs and translations displayed in hand-drawn typography for Maloccas & Co, featuring phrases about food, life, and tradition. Designed by LMPP Studio.
Hand-drawn Italian car and tomato illustrations surrounding the Maloccas & Co logo, showcasing the brand’s heritage identity designed by LMPP Studio.
Repeating Maloccas & Co logo pattern in red, forming a branded texture used across packaging and collateral, designed by LMPP Studio.