Brand refresh and guest experience design for The Marker Hotel — contemporary luxury in the heart of Dublin

Project Overview / Our Brief

LMPP Studio worked with The Marker Hotel to refine and modernise its visual identity and guest touchpoints — ensuring the brand experience reflected the hotel’s distinctive architecture, five-star service, and contemporary Dublin spirit.

The brief was to elevate the existing identity while maintaining brand recognition and warmth. Our team developed a cohesive visual system across menus, signage, in-room materials and promotional design, ensuring consistency from the lobby to the rooftop terrace.

The result is a sophisticated yet inviting brand world that captures The Marker’s balance of design-led luxury and local authenticity.

Brand Story

The Marker Hotel is a true Dublin landmark — a place where striking modern architecture meets relaxed, Irish hospitality.
LMPP Studio’s brand refresh focused on expressing that duality: refined but approachable, confident but understated.

We introduced a clean typographic system, simplified logo usage and a soft, architectural colour palette inspired by the building’s geometry and the light of Dublin’s Docklands.
Every detail reinforces The Marker’s position as a contemporary classic — an icon of modern Irish design and a destination for global travellers.

Eat. Drink. Experience.

A balance of luxurious indulgence with delightfully fresh simplicity.

The main hub of activity – the lobby, is a lively space arranged to create an atmosphere where one can relax, work, meet friends or business partners. Cultural events and concerts take place here and entice locals and guests alike to enjoy the facilities on offer.