LMPP Studio partnered UK charity simPal, working to strategically position them to become a public enabler of cancer support. With a strong brand awareness and user-friendly interface. simPal is the only charity in the world providing this unique service. Support provided by simPal is completely free and non-means tested. Their one aim is to keep those living with cancer connected during their most challenging times.
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Within minutes a luxury becomes a lifeline! We all take our mobile phones for granted. Following a cancer diagnosis, it is imperative to stay connected to healthcare professionals, family, friends, loved one’s.
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They are currently supporting some of the most vulnerable people in society, from families with young children living with cancer to older people who have never used a mobile device previously. ‘Cancer poverty’ is something affecting more people every week.
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I always knew that there was room for change within this sector, it was just a matter of time finding the right people to make it happen. We have achieved this working alongside the team at LMPP Studio, both strategically and creatively they have continued to understand simPal and what is needed to create a dynamic, community lead brand.
Blair Papworth - Co-Founder + CEO